All through this week, MBW is previewing charts from a brand new business report that inform us who essentially the most profitable songwriters had been, globally, on numerous streaming platforms final 12 months.
A couple of days in the past, we revealed the primary set of charts from music rights information platform Blokur. These charts confirmed the worldwide No.1 songwriters in 2020 throughout a number of main streaming platforms, in addition to particularly on Spotify.
Right now (July 8), we will reveal the most important songwriters of final 12 months on one other highly effective platform for the music business: YouTube.
As you may count on, the rankings of prime songwriters on YouTube look considerably totally different to these on different platforms akin to Spotify – not least due to YouTube’s large recognition in areas akin to India.
(Blokur’s songwriter charts keep in mind components such because the success of songs on numerous streaming charts, in addition to the share of every tune that every songwriter is credited with writing. You may learn the total methodology behind Blokur’s charts by means of right here.)
The primary chart beneath reveals the highest songwriters (together with songwriter-artists) behind the most important songs final 12 months on YouTube worldwide.
At No.1 on that checklist is Indian rapper Badshah, whose personal channel on YouTube has over 2 million subscribers and has attracted over 261 million views.
Nonetheless, Badshah’s hottest movies on YouTube have been launched by way of Sony Music India’s channel, by way of hits like She Transfer It Like (432m views) and Genda Phool (832m views).
The second Blokur chart beneath reveals the checklist of most profitable songwriters on YouTube in 2020 – however solely those that didn’t additionally function as an artist.
It’s led by S.Thaman, aka Ghantasala Sai Srinivas, a music composer and playback singer who predominantly works in Telugu and Tamil cinema.
The world’s No.1 songwriter throughout a number of streaming platforms final 12 months – together with YouTube, Spotify, Apple Music, and Amazon Music – was Tones and I (aka Toni Watson), in line with Blokur’s information.
Probably the most profitable author in 2020 particularly on Spotify, says Blokur, was Finneas O’Connell.
If MBW readers wish to obtain Blokur’s full 2020 songwriters report when it launches subsequent week, you possibly can go away your related particulars over right here. Music Enterprise Worldwide